06.08.2009 08:00 

Feldschlösschen is launching a high-quality Swiss premium lager: Thanks to a new brewing method and longer storage period, Feldschlösschen Premium has a unique, full-bodied beer flavour.

The latest innovation from the Feldschlösschen brewery is a beer of the highest quality, a beer for enjoyment without compromise. Feldschlösschen Premium is stored for a longer period than conventional lager beers and develops its unique, full-bodied beer flavour at low temperatures in the large storage cellars under the castle in Rheinfelden.

"Feldschlösschen Premium is the first top-quality Swiss lager to be perfectly tailored to the taste of discerning, modern beer lovers in Switzerland," says Marlis Ackermann, Marketing Manager at Feldschlösschen.

State-of-the-art brewing technology from the castle
With their wealth of expertise and many years of experience, the master brewers at Feldschlösschen rose to the challenge and developed a premium beer with a unique, full-bodied flavour.

Thanks to the use of state-of-the-art technology and an innovative brewing method, Feldschlösschen Premium can develop its characteristic flavour, as Feldschlösschen master brewer Stéphane Quellet explains: "During this new procedure the beer is stored at low temperatures and filtered, giving it its agreeable yet full beer flavour. For this reason, Feldschlösschen Premium guarantees an especially enjoyable beer experience."

Feldschlösschen Premium (ABV 5%) is available from mid-August at all Coop points of sale and other retailers in two forms of packaging: 10 x 27.5cl longneck bottles and 6 x 50cl cans.